Knowledge of technologies and programming is still one of the best options when undertaking, but it is not a requirement. You can always surround yourself with a good development team. However, when undertaking a technological project, it is recommended that knowledge of technologies be part of the founding team that will make decisions.

Having a notion of code helps not to lose the detail of what is happening in your venture. It will not be necessary for someone to translate the technical language used in the meetings, being able to understand what is being talked about and how a technical decision could impact the business itself.

To carry out a successful technological undertaking, it is almost certain that they will need business and technology knowledge to design a suitable product, that presents the best user experience for their clients and that allows them to understand and manipulate the large amounts of data that are processed today. in day to turn these clients into knowledge of behavior.

To manage and understand this data, digital tools and sometimes complex procedures are used, which are resolved through certain programming languages. But it is also very important to develop the sectoral and commercial knowledge necessary to give value to these data.

The figure of the developer is the star today and continues to grow, as it is one of the main sources of value and innovation for companies. He is a scant talent. It is difficult to add them, and retain them, when launching a venture. Developers who add value to the business are really limited and it is necessary to devise strategies to retain that talent and give it the importance they deserve within the venture.

It is practically impossible to guess the path that an idea can take. We will be able to perceive or venture a future and then create what is missing. Many ventures were not even thought of as businesses. They grew up because their founders created something the world needs.

The best way is permanent dialogue with as many people as possible about gaps and gaps in their world. Asking the right questions, what's missing? What would you like to do differently? What bothers you at work? And observing that they face every stumbling block from day to day. Perhaps, then, we detect a problem that they consciously do not know they have, but that we know how to solve.

‍